# AnimaNext

> NFC digital business cards. Tap your card on a phone and your profile opens instantly.
> No app needed on the other side. Personal and business profiles, multilingual.

Made by International Design LLC (インターナショナルデザイン合同会社), a Tokyo studio.
Contact: carlos@intdesign.jp

## What it is

A physical NFC card plus a hosted digital profile. You tap the card on someone's phone and
your profile opens in their browser. No app install required by the person receiving it.
The profile is editable at any time, so the card never goes out of date.

## Modes

- **Personal** — contact details, links, socials
- **Business** — adds company information, career and life history, multiple addresses, and posts

## Notes

- Ordering and payment run through the site
- Interface available in multiple languages
- The studio designs, builds and operates the whole platform in house

## Pages

- https://animanext.com/ — product and ordering

## Related

- The studio behind it: https://intdesign.jp/
- Other products: https://glimpseai.jp/ , https://groundcontrol.chat/ , https://animaecho.com/

## Writing

English articles are listed at https://animanext.com/blog.html and Japanese at https://animanext.com/ja/blog.html.
Every article has a plain markdown mirror at the same path with .md instead of
.html, which is cheaper to read than the HTML.

- [Does a tap card work on every phone](https://animanext.com/blog/does-nfc-work-on-every-phone.html): Nearly every phone sold in the last several years can read an NFC card. The failures are almost never the phone. They are a case, a setting, or the wrong part of the back of the handset.
- [What a digital card has to respect to work in Japan](https://animanext.com/blog/meishi-and-digital.html): The exchange in Japan carries meaning that has nothing to do with data transfer. Here is what the ritual protects, and the specific places a digital card helps without touching any of it.
- [Rolling digital cards out to a sales team without it becoming an IT project](https://animanext.com/blog/rolling-out-to-a-team.html): A rollout fails on ownership, on the profile being empty, on the departure question, and on nobody knowing when to tap. All four are decidable in an afternoon.
- [What paper business cards actually cost over three years](https://animanext.com/blog/the-cost-of-reprinting.html): A box of cards looks cheap. Three years of a real team, with the promotions, the moves and the number changes, produces a different figure and a worse one, because the expensive part is not the printing.
- [What a trade show booth actually produced, and how to know](https://animanext.com/blog/trade-show-roi.html): Cards collected is an activity number, not a result. Three measurements that tell you whether a booth was worth the money, and how to capture them without slowing the conversation down.
- [What belongs on a digital profile, and what quietly kills the follow up](https://animanext.com/blog/what-belongs-on-the-profile.html): Paper cards were disciplined because there was no room. Remove the constraint and most people add everything. What actually belongs on the profile, and what to cut.
- [Where your leads actually die after the card exchange](https://animanext.com/blog/what-happens-after-the-exchange.html): The card exchange is not the problem. The gap between the exchange and the first useful follow up is, and it has three failure points you can name.
- [What happens if you lose the card](https://animanext.com/blog/what-happens-if-you-lose-the-card.html): The card holds a link, not your contact details. Whoever finds it sees the same public profile anyone you handed it to would see. The real question is what you chose to put on that profile.
- [When not to tap](https://animanext.com/blog/when-not-to-tap.html): There are rooms where reaching for a phone is the wrong move, and reading that correctly is a business skill. Four situations where paper still wins, and why carrying both is not a compromise.